Synthesia.io Review: An AI Video Creation Tool That Help Grow Your Business?
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This Synthesia.io review will share exactly how this innovative AI video generation platform can help you grow your business.
Video is one of the most powerful tools available to marketers, so if you've not started creating videos for your business yet, you're leaving money on the table.
However, knowing that you need to put video content out there and actually wanting to show your face on camera are two different things—and that is where Synthesia.io can help.
In a rush?
You can try Synthesia.io and create a free video here!
Contents
Synthesia.io Review
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Ease of Use
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Stability
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Customer Service
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Price
Summary
Synthesia.io makes it easy to create professional-looking videos for your business using AI avatars and voices. The video editor is super easy to use, so you can have a video ready to publish in a matter of minutes. Whether you want to create explainer videos, product reviews, or marketing videos, Synthesia can help you do it without having to show your face on camera or hire an expensive production team. Get started with Synthesia here!
Pros
- Videos can be created in several languages
- No video editing skills are required
- No need for extra equipment for filming
- Create videos without worrying about lighting and backgrounds
- The finished videos look extremely professional
- Create high-quality videos in multiple languages
- Add things like fonts and text to customize your video
- Easily add voice-over to your video
Cons
- Some worry that videos won’t look original if too many people use the same avatars.
- The personal plan has a 10-minute limit on video length
- Certain voices can sound a little robotic
What is Synthesia.io?
Synthesia.io enables anyone to create professional, polished videos using artificial intelligence rather than a video of themselves.
The tools included with Synthesia.io allow you to create stunning videos that look as though they have been created in a professional studio with the help of camera crews and teams of staff. In actual fact, they’re all created within the Synthesia studio.
Not only that, but no real person needs to feature in any videos. Instead, you create an avatar to be the star of the show, making the whole thing as sleek and professional looking as possible.
It would be easy to assume that all of this technology and capability would mean it would take hours to piece together a video. However, the real beauty of Synthesia.io is that it takes just a few minutes to complete your video, especially once you’ve done it a few times and understand how the features work.
Whether you want to create explainer videos for a product or high-quality marketing videos for your business, the Synthesia video creator can help you get there. Oh and you can even use an AI script writer tool to flesh our what it should say.
Synthesia.IO Review: Main Features
One of the best things about Synthesia IO is that it has such a vast range of features. This means that whatever type of video you want to create, you can be sure there will be features to suit your needs.
Let's take a look at the main features on offer.
AI Avatars and Custom Avatars
Choosing which avatar(s) you want to feature in your video is easy with the 100+ pre-installed avatars you can choose from at the click of a button.
However, don’t worry if their choice of avatars isn’t quite right because you can create custom avatars too.
You can create a custom avatar of yourself or one of your team members (with their permission, of course!).
Check out this interesting video to see how it's done:
There is an additional cost of $1,000/year for a custom AI avatar. However, compared to the cost of hiring a studio and a production team regularly, this paid add-on feature could still be a cost-effective solution for many businesses.
AI Voices
Of course, if you are creating a professional video, you will want to get all elements of it right, including the voices within the video.
You can choose from over 120 different languages and accents, depending on where your target audience is based.
However, if you go down the route of creating your own avatar, you can use your voice if you want to. This is perfect for keeping on-brand and ensuring that your video matches the rest of your company's marketing and messages.
Professional Video Templates
It can seem daunting getting to grips with AI video creation, but Synthesia IO is an AI video and movie generator that does what it can to help you through the process.
They have over 55 professionally designed video templates for you to choose from, including templates for creating specific video types, such as how-to guides.
Once you've chosen a template, you can use the video editor to customize it. You can add your personalized videos, text, and branding, and even choose the background music.
Once you're done, hit 'generate video,' and you're ready to go.
What Can Synthesia.io be used for?
The beauty of Synthesia IO is that it can be used to create any type of video you want (find out how it compares with Synthesia alternatives here). Content creators will know that putting out varied videos is the best way to keep an audience interested, and Synthesia IO certainly helps with this. Video types that people use the software for every single day include:
- Videos for social media
- Video presentations
- Social media videos
- YouTube videos
- Product demos and reviews
- Training videos
- How-to guides
Can I Use Synthesia Videos on YouTube?
Once you have created your Synthesia video, it's completely up to you where you choose to share it, so yes, you can share your Synthesia video on YouTube.
The great thing about this software is that you can create any type of video you want, so there are no restrictions.
If you have an audience already or an idea of what your YouTube subscribers might want to see from your channel, you’ll be able to use the software to create this.
In fact, when you start to use Synthesia IO, it asks you what sort of video you are looking to create so it can help with template and avatar suggestions. At this stage, one of the options it gives you is to create a video specifically for YouTube, so the whole process is made as quick and easy as possible.
Can You Monetize Synthesia Videos?
In short, the answer is yes. There is absolutely no reason why you can’t monetize the videos you create using Synthesia IO. In fact, the fact that they help you create such slick videos can be a massive benefit for creators that do want to use video to earn money.
The way that you earn money from your videos will be down to you, your business/side hustle.
For example, you could review products and earn affiliate commissions from anyone who goes on to buy them through your link.
You can also create marketing videos for your own business, no matter your niche.
The fact that videos can be made quickly and easily but still give you amazing results is reason enough to invest in this software.
Integrations
Synthesia integrates well with several platforms. This is great news because it means creating and sharing content online is made as easy as possible.
Synthesia.io has an integrations page on its website, so you can easily find out what the software integrates with. Some well-known platforms include:
Synthesia.io Review: Pros and Cons
Pros:
- Videos can be created in several languages
- No video editing skills are required
- No need for extra equipment for filming
- Create videos without worrying about lighting and backgrounds
- The finished videos look extremely professional
- Create high quality videos in multiple languages
- Add things like fonts and text to customize your video
- Easily add voice-over to your video
Cons:
- Some worry that videos won’t look original if too many people use the same avatars.
- The personal plan has a 10-minute limit on video length
- Certain voices can sound a little robotic
Pricing
Pricing for using Synthesia.io depends on how many videos you want to create. They offer plans for both personal and business use. If you’re looking to create business videos in bulk, then you are required to talk to them directly about your needs, and they can give you a customized price based on this.
For professional-looking personal videos, their package starts from $30 per month. This gives you ten credits a month, which allows you to create 10 minutes worth of video.
The Personal plan also includes:
- Text to video
- Over 120 languages
- 65 avatars
- 55 templates
- Custom backgrounds
- Background music (and custom background music)
- Built-in screen recorder
- Up to 10 slides per video
- Add text, images, shapes, and videos
- MP4 Downloads
However, their business package gives you access to premium avatars, so depending on your video production needs, it could be worth exploring both options.
How to Use Synthesia IO for Free
If you want to test the waters before committing to a paid plan, you can create your own AI video for free using the demo option.
Simply select a free video template from the five available, and enter up to 200 characters of text in the video script box. You will then receive your free demo video by email.
This allows you to see what the software can offer you and whether it is something you will be able to use.
Synthesia.IO review Verdict
If you're looking to create professional-looking videos for your business without showing your face on camera, Synthesia.io is definitely worth checking out.
No free version could put smaller users off, but the idea behind this is to allow creators to create great content every month.
The customer support Synthesia IO offers is also really great, which gives peace of mind to those new to this type of video production as they won’t be left alone in making it all happen.
One of the best things about using Synthesia IO to create AI videos is that you don’t need to be a professional creator and don’t need to have loads of expensive video production equipment (but to get a better understanding of the industry, check out all the AI video makers here).
Instead, Synthesia IO takes care of everything for you. This means it allows you to create professional videos at an affordable price without your viewers realizing that you have gone down the budget route.
The best part? You can do all of this without even needing to show your face. Create a face for your brand, continue your brand message, use your voice, and have as much fun as you want. Viewers will love your videos, and you’ll feel great knowing it was done so easily—especially when you start to see your business grow due to these amazing, well-made, professional-looking videos.
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